A groundbreaking and original book, Whats Mine is Yours articulates for the first time the roots of "collaborative consumption," Rachel Botsman and Roo Roger's timely new coinage for the technology-based peer communities that are transforming the traditional landscape of business, consumerism, and the way we live. Readers captivated by Chris Anderson's The Long Tail, Van Jones' The Green Collar Economy or Malcolm Gladwell's The Tipping Point will be wowed by this landmark contribution to the evolving ecology of commerce and sustainability.
Great book.
Curtindo muito a leitura, os detalhes, a pesquisa profunda sobre o consumo, como podemos reverter o consumo desenfreado e diminuir a bola de neve da destruição que aumenta a cada dia.