good food presentation is key. If you make something simple like waffles for example, you can just throw them on a plate with syrup or what have you, or you can make the dish look amazing by taking 10 seconds and carving an orange for garnish, stacking them off set, and adding a dollup of warm, whipped butter to each waffle, then offering syrup on the side. Welcome to Denny's!!!!
Seriously, though, one of the reasons we are willing to pay so much money for a steak at a high end restaurant is due to the presentation. If we were thrown a plate covered in blood and grill bits, with nothing done to clean it up, we wouldn't be as willing to part with our money. Must be beautiful to earn top dollar.
