Chipwich is a brand name frozen novelty, consisting of an ice cream sandwich made with ice cream between two chocolate chip cookies, with edges then typically rolled in more chocolate chips. It was invented in 1976 by former CBS-TV video engineer Richard LaMotta, Jay Stein, Doug Maloof and Alan Ehrlich, all of whom were partners in an ice cream and confectionary retail store called The Sweet Tooth, located in Englewood, New Jersey. The initial seed money for the large-scale rollout of the product came in part from other CBS New York employees.
There are conflicting stories as to how the Chipwich got its name. According to Jay Stein, he entered the name in a contest held by The Sweet Tooth; a young Englewood, NJ resident at the time, he claims he received a bicycle for his winning entry. However, in "Chipwich Story" on the official Chipwich web site, Chipwich founder Richard E.
LaMotta disputes this information when he indicates of the (clearly female) winner "we subsequently put her through college for her most welcome contribution."
Chipwich, Inc. was initially successful, but was forced into bankruptcy in 1984. In 1992, Chipwich, Inc.
again filed for Chapter 11 bankruptcy protection. It reorganized and emerged from bankruptcy in 1987. In 2002, it was acquired by CoolBrands International Inc., which also owned the Eskimo Pie brand.
On January 24, 2007, CoolBrands sold the Chipwich and Eskimo Pie brands to Dreyer's Grand Ice Cream, Inc., an indirect subsidiary of Nestlé.
I love Chipwich they are so yummy, with a cookie chip shell covering the outside of a creamy vanilla center sprinkled with chocolate chips, awesome on a warm day or just a anytime munchie snack.