Gary Vaynerchuk was born in Babruysk, U.S.S.R. (today Belarus) on November 14, 1975 and immigrated to the U.S. in 1978. From a platform as co-owner and Director of Operations of Wine Library, a wine retail shop in Springfield, New Jersey, Vaynerchuk gained fame as the host of Wine Library TV, a daily internet webcast on the subject of wine. Vaynerchuk's informal style, described as "unpretentious, gonzo approach to wine appreciation" is in contrast to conservative wine industry norms.

Vaynerchuk refers to his followers as "Vayniacs" and "Vayner Nation". Conversely, his hyperactive on-screen delivery has caused criticism from some of the wine purist audience. He has been featured in The Wall Street Journal, GQ, and Time, appeared on Late Night with Conan O'Brien and Ellen.

Vaynerchuk has been described as "the first wine guru of the YouTube era", "the wine world's new superstar", and by Rob Newsom, a Washington State wine maker, "outside of Robert Parker, probably the most influential wine critic in the United States".

Similar to 0 things you like: