Quisp and Quake are two sugar-sweetened breakfast cereals from The Quaker Oats Company. Quisp and Quake were originally released in 1965 in the United States by The Quaker Oats Company and generally advertised together (during the same commercial) as products competing against each other. The very successful ads were cartoons created by Jay Ward of Rocky and Bullwinkle fame, and used some of the same voices, including Daws Butler as the voice of Quisp (an alien) and William Conrad as the voice of Quake (a miner).[citation needed] In 1970, a contest was held by Quaker Oats to see which of the two cereals was more popular.

Two years later, in 1972, Quisp was announced as the winner, and Quake retreated underground. Quake, the cartoon character, reappeared in a new cereal called Quangaroos where he obtained an orange kangaroo, as well as putting his mining helmet down in favor of an Aussie motif.[citation needed]

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