The Simply Orange Juice Company is an Apopka, Florida-based company that was founded in 2001 and is owned by the Minute Maid division of The Coca-Cola Company. They make a number of not-from-concentrate orange and fruit juices that are sold chilled in a distinctly-shaped plastic bottle. The company grows its own oranges for its orange juice.

Simply Orange was founded in 2001 with its Simply Orange juice brand, which was then expanded to three other varieties, Grove Made, Country Stand, and with Calcium. In 2006, the company expanded the Simply line with the launch of Simply Lemonade and Simply Limeade. In August of 2007, Simply Orange Juice Company announced the addition of Simply Apple and Simply Grapefruit which began shipping to retailers in mid-September, 2007.

Simply Orange with Mango and Simply Orange with Pineapple, began shipping to retailers in mid-August 2008. In February 2009, Simply Lemonade with Raspberry began shipping to retailers.

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