TV Land (originally Nick-at-Nite's TV Land) is an American cable television network launched April 29, 1996. It is owned by MTV Networks, a division of Viacom, which also owns Paramount Pictures, and networks such as MTV and Nickelodeon. On April 29, 2006, TV Land became the 4th MTV Network to not belong to a brand.

Building on the success and popularity of Nick-at-Nite, TV Land premiered in the first quarter of 1996, delivering classic situation comedies, dramas, variety shows and memorable TV programming 24 hours a day. The phrase "TV Land" was originally coined by Nick-at-Nite in the 1980s as the name of the fictional place whence the channel received its classic programming block, and it appeared in such slogans as "Nick-at-Nite: The best of TV Land" for much of the '80s. However, once the TV Land network spun-off, Nick-at-Nite quit using the term in its own slogans in order to prevent viewers from confusing the two separate channels.

The new network featured a variety of television programming from the 1950s through the 1990s. Its inaugural season featured the Emmy-Award-winning Hill Street Blues, St. Elsewhere and The Ed Sullivan Show, and the popular series Gunsmoke and The Honeymooners.

Great detectives were featured every Saturday, with programs including Honey West, Dog and Cat, Burke's Law, Nero Wolfe (1981) and Ace Crawford, Private Eye. "TV Land Goes West" presented Shane, Barbary Coast, Have Gun, Will Travel and Best of the West. "Hooterville Saturday" featured Petticoat Junction and Green Acres; and "Sunday in the Barracks" laughed with the military in The Phil Silvers Show and Hogan's Heroes.

The network initially was a mix of classic TV and short-lived series, often from the Paramount library. In 1999, a deal with Universal provided the programmers the ability to "cherry-pick" from a variety of series including Emergency!, Kojak and The Hardy Boys/Nancy Drew Mysteries.

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